About Red Ribbon

It all began in 1986...

At the tender age of 7, Rychelle (founder & owner), would set up her bedroom as a retail store.  Complete with prices, displays and a mock cash register.  Coming from a family of entrepreneurs and having a passion for people, the obvious next step was to make this retail dream come true.  

In 2002, Rychelle opened the doors to a small 800 sq ft location on 124 Street, selling home accessories and jewelry.  Having spent just a few short years there, she knew in order to fulfill her dream she would need more space.  

In 2005, she moved High Street.  With 2000 sq ft to work with, her goals expanded and so did the inventory.  

Andie started working for Rychelle in 2014. They immediately clicked - they had not only a similar work ethic, but seemed to compliment each other's strengths and weaknesses. However in 2019, Andie quit RR to raise her babies. 

Andie and Rychelle stayed in touch over years, through COVID and everything else, and when a huge opportunity came up - the beautiful new space we now reside in, Rychelle couldn't pass it up. It was at this time she felt it was right to bring on a business partner, and after a few texts back and forth, Andie and Rychelle solidified the deal and became partners (yes, actually!)

Constantly searching for the best products has brought the RR team all over North American from Montreal, Vancouver, NYC, LA, San Fransisco, to Atlanta and Las Vegas.  

Rychelle has 2 beautiful boys, Fisher and Arlen and Andie has 3 small children; Cooper, Archer and Olive.

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"there is no greater pleasure then being able to work beside your children as they play.  Every day I remind myself how lucky I am to have this opportunity and although it is not always easy, it is always worth it!"


red ribbon is a lifestyle shop based in Edmonton, Alberta, specializing in quality garments and beautifully crafted accessories.

Our goal is to create a space that is casual and relaxed. A space for creativity. A space for freedom. A space where everyone can be the person they want to be.

Come. Join us.